
GA4 integration is live
You can now connect your Google Analytics 4 properties to Plug and get proactive alerts when key events drop — across your site or by traffic source.
What Plug monitors
Key Events synced directly from GA4 (purchase, begin_checkout, generate_lead, etc.)
Week-over-week conversion changes by source (facebook/paid, google/cpc, organic, direct)
Property-wide drops across all traffic
Daily anomalies and sudden event failures
Why it matters
Tracking issues and conversion drops often go unnoticed for days. Plug now monitors GA4 automatically, so you catch problems fast.
Where it shows up
GA4 signals are embedded directly into Alerts and Optimisations.
How to connect
Go to Settings → Integrations
Click Connect GA4 Account
Select your GA4 properties
Sync your Key Events and choose what to monitor
Coming soon
GA4 data in Chat, so you can ask questions like:
“Which traffic sources drove the most purchases this month?”