Creatives tells you which media and creative approaches work for your brand specifically, and recommends new creative briefs based on the creative intelligence and account performance.

Which of your videos drive the lowest cost per purchase? Which static images get clicks but no conversions? Is your best-performing hook from Q1 still working?

You can now visually explore your entire creative portfolio's performance across different scopes (like market or business lines) and see which specific media drive results per key metric, at a specific funnel stage, audience, or media type. Click any creative to see its full performance breakdown in context: spend, impressions, clicks, conversions, and trend.

Coming next: visualising which unique, distinct creative approaches you're actively running in your portfolio.