
Creative Briefs: one creative, every placement
With Plug, your account never runs out of fresh creative to test, and the winner that is fatiguing already has its replacement waiting. A Creative Brief in Plug is what to make next and where exactly to use it, shown as a finished example creative, chosen from what your creatives, your brand and your media buying say.
It arrives in the placements you actually buy: 9:16 for Reels and Stories, 4:5 for feed, 1:1 for the carousel card. Not one image cut three ways. Each is composed for its own frame, aware of each placement's safe zone.
Creative Briefs you like can be plugged into any production system you use through Plug MCP, exported in an editable file format, and soon launched straight from Plug to the recommended ad set on Meta and TikTok.